M.A. in Integrated Marketing Communication
The Integrated Marketing Communication program from Marist College focuses on modern day digital interactive marketing and strategic communication tactics.
Duration
1.5 years
Starting Date
January, August
Tuition Fee
$890 per credit
Health Insurance: $ 3,275
Location
Online
About the program
Each course concentrates on how marketing professionals can develop strategic marketing plans to deliver a consistent message that reflects a brand’s values, products, and company mission across a variety of channels.
The Integrated Marketing Communication program from Marist College is made up of a 100% online curriculum, allowing students to earn a marketing Master’s degree on their own time. The online courses are designed to create a cohesive program, merging all facets of modern day marketing communications. Online Integrated Marketing Communication graduate courses include topics such as advertising, public relations, social media, marketing research, branding, strategy, analytical tools, and global marketing insights.
Marist College’s online MA in Integrated Marketing Communication was developed with the help of knowledgeable marketing and communication industry leaders. Marist College’s network of diverse professionals enables us to provide IMC graduate school students with the modern marketing and communications knowledge needed to expand their careers in the increasingly interactive, multichannel, competitive global marketplace.
Whether you are a recent graduate, seasoned marketing professional or interested in a career change, the online Integrated Marketing Communication graduate degree can provide you with the necessary knowledge to advance your career.
Courses Included
- Principles of Integrated Marketing Communication
- Public Relations Management
- Marketing Foundations OR IMC Mobile Marketing
- Brand Management
- Global Consumer Insights
- Advertising Management
- Social Media Strategies & Tactics
Interested? Get started today!
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